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Surf. Art. Music. Style.

Born from water, Hurley was founded in Huntington Beach, CA in 1999 on the principle of empowering and fueling the next generation. Since then, we’ve been making waves and getting loud with the world’s best surfers, skaters, musicians, artists, and tastemakers. Everything we do is put through the lens innovation and inclusion, turning the end result into a colorful celebration of the people, places, music, and art that keep us inspired — every single day. Welcome to the World of Hurley, enjoy!

News

Year in Review

Year in Review

A look back at the high-flying antics that made 2021 a great one in the world of Hurley

Winter, Like Whoa

Winter, Like Whoa

When it comes to summer, don’t cry that it’s over; smile, because that means winter (and good waves, cold weather strike missions, snow days, etc) is coming

Doin' It For The Planet

Doin' It For The Planet

From materials made from recycled plastic water bottles and tires, to enacting manufacturing processes that use less energy and water, here are all the ways we’re making sure sustainability is...

Explore Phantom Technology

Explore Phantom Technology

From surfing to swimming, stand up paddling and beach volleyball, Phantom is the best-selling boardshort for a reason. These are those reasons.

Sustainably Made Swim

Take a dip in swim that looks good on you — and the planet