ROAD TESTED NEW ARRIVALS

ROAD TESTED NEW ARRIVALS


TAKE THE GUESSWORK OUT OF FALL DRESSING WITH ALL NEW FLANNELS, OUTERWEAR AND MORE

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THE SECRET SPOT COLLECTION

THE SECRET SPOT COLLECTION

DESIGNED WITH ALOHA ON OAHU

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KILL THE CHILL

KILL THE CHILL

IN OUR BEST SELLING NEOPRENE

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The benchmark of performance, our athletes rigorously test our products to ensure you get the best of the best

Meet Our Athletes >

FILIPE TOLEDO

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KAI LENNY

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CARISSA MOORE

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KADE MATSON

ELISHAMA BECKFORD

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MATAHI DROLLET

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GABRIELA BRYAN

ON THE BLOG

ROAD TESTED NEW ARRIVALS
Sep 21, 23

ROAD TESTED NEW ARRIVALS

OREGON WILDERNESS, MEET OUR NEWEST STYLES
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CONGRATS FILIPE!
Sep 11, 23

CONGRATS FILIPE!

YOUR 2023 WORLD CHAMPION
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CALIFORNIA COOL
Sep 11, 23

CALIFORNIA COOL

CALIFORNIA COOL
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MAUI RELIEF FUND
Aug 16, 23

MAUI RELIEF FUND

HELP SUPPORT OUR MAUI OHANA
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CONGRATS ELI HANNEMAN
Aug 16, 23

CONGRATS ELI HANNEMAN

YOUR 2023 US OPEN OF SURFING CHAMPION
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CONGRATS FILIPE TOLEDO
Jul 19, 23

CONGRATS FILIPE TOLEDO

YOUR 2023 CORONA J-BAY OPEN CHAMPION
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CONGRATS Carissa Moore: 2023 SURF RANCH PRO CHAMPION
May 31, 23

CONGRATS Carissa Moore: 2023 SURF RANCH PRO CHAMPION

CAN WE GET A YEEHAW?
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ALL NEW: EXPLORE COLLECTION STYLES
May 23, 23

ALL NEW: EXPLORE COLLECTION STYLES

GEAR UP TO GET OUT THERE
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ELLIOT SLOAN WINS X GAMES GOLD
May 19, 23

ELLIOT SLOAN WINS X GAMES GOLD

SKATEBOARD VERT BEST TRICK
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HURLEY X NICK KUCHAR
May 15, 23

HURLEY X NICK KUCHAR

LEARN MORE ABOUT THE SECRET SPOT COLLECTION
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Brand new Nascar x Hurley styles are here 🏁
May 08, 23

Brand new Nascar x Hurley styles are here 🏁

Drivers, start your engines… 
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Introducing the Hurley x Moore Aloha Collection 🌺
May 01, 23

Introducing the Hurley x Moore Aloha Collection 🌺

Chase your dreams. Live authentically.
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