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BEHIND THE ATHLETE: LUKE GUINALDO
Sep 16, 20241 min read

BEHIND THE ATHLETE: LUKE GUINALDO

A standout in any lineup he encounters and prolific TikTok content creator, Luke Guinaldo is the epitome of southern California energy. From Northside HB to our For You Page, we've been perpetually entertained by this rising star since he first appeared on our radar. Get to know him below.
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Introducing: The Built Collection 🛠️
Sep 10, 20240 min read
Introducing: The Built Collection 🛠️

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BEHIND THE ATHLETE: KADEN AWAD
Sep 23, 20241 min read
BEHIND THE ATHLETE: KADEN AWAD

Kaden’s career got going early, as he took the podium more than a few times while competing in the U12 National Scholastic Surfing Association division. You may already know that Kaden prefe...