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Monday, May 16, 2011

19-stop surf contest/beach day allows for more fun at more beaches

Hurley’s world-famous Rip My Shred Stick Tour is gearing up for another go-around. The 18-stop tour, starting in Puerto Rico on June 11 and wrapping up in Oceanside on July 16, will reach hundreds of young surfers in a span of more than 10,000 miles. Rip My Shred Stick allows kids 16 and under to hang out with the Hurley team, test-drive their boards and compete in a no-pressure, all-fun surf event. “We’ve had so much fun with the Rip My Shred Stick tour,” says Hurley’s VP of Sports Marketing Pat O’Connell, “that we expanded it this year. We’re going to Texas. We’re going to the Great Lakes. We can’t wait to spread the good times to some new zones.”

Along with a surf contest, participants will be treated to a post-event slideshow and party, prizes and giveaways. The Phantom Truck will also be parked at each event. For each Phantom bought at our participating retailers, you’ll receive a free Supersuede Hurley boardshort customizable at the Phantom Truck. “There’s nothing like owning a unique pair of Phantoms,” says Hurley Retail Marketing Specialist Zach “Hula” Hartley. “The Phantom Truck makes that possible for everyone.”

All entries to the Rip My Shred Stick events will be taken on a first-come, first-served basis. Events are free of charge.

Official Rip My Shred Stick Tour Schedule:

 

EAST COAST

June 11: Aviones, Puerto Rico. Participating Retailer: The Room

June 15: Bob Hall Pier, Corpus Christi, TX. Participating Retailer: Benjamin’s

June 18: North Side of Pier, Deerfield Beach, FL. Participating Retailer: IWS

June 19: Shepard Park, Cocoa Beach, FL. Participating Retailer: Ron Jon Surf Shop

June 20: Main St Pier Southside, Daytona Beach, FL. Participating Retailer: Maui Nix

June 22: Wrightsville Beach, Oceanic Street, NC. Participating Retailer: Sweetwater

June 23: Jennette’s Pier, Nags Head, NC. Participating Retailer: Whalebone Outer Banks

June 25: 1st & 2nd Street Jetty, Virginia Beach, VA. Participating Retailer: 17th Street Surf Shop

June 27: Sea Isle, NJ. Participating Retailer: Heritage Surf Shop

June 28: Ship Bottom, New Jersey. Participating Retailer: Farias Surf Shop

June 30: Grand Haven, Lake Michigan. Participating Retailer: Mac Kite

 

WEST COAST 

July 6: 26th Ave, Santa Cruz. Participating Retailer: O’Neill Surf Shop

July 8: Pismo Pier (South Side), Pismo Beach. Participating Retailer: Moondoggies/Panchos

July 10: Manhattan Beach. Participating Retailer: Spyder

July 12: Golden West Street, Huntington Beach. Participating Retailer: HSS

July 13: Mission Beach (set up in front of the Wave house). Participating Retailer: Sun Diego

July 16: DMJ’S (Oceanside), Camp Pendleton. Participating Retailer: MCX