See All   Surf   Music   Art   Skate   Video   Girls   H2O
Tuesday, August 10, 2010

A day in the life of a Hurley Intern: Maddie McKinley and Kevin Clarke.

Out of all the departments at Hurley, Marketing has to be one of the coolest places to work. Whether it’s working on Walk the Walk, shipping samples to magazines or helping out at the US Open, the marketing interns are always busy. Maddie, a student at USC, and Kevin, a student at ASU, have spent their summer at Hurley learning all about marketing. Hurley.com caught up with these two busy interns for a brief run-down on their summer here at Hurley.– Chloe Barton and Phil Bannan

Maddie:
I am one of the interns in the marketing department, but more specifically I am the “Walk the Walk intern.” When I was in high school, I participated in Walk the Walk and was actually the coordinator for our Huntington Beach team, so I know what a cool experience this is for the students involved. Now, I act as the general contact for the team leaders of each school. I make sure that they get all of their clothes, that they are on track and that they have everything that they need. I also accompany Jordan and Kristin to many of the schools’ rehearsals. Working on Walk the Walk is definitely the most fun part of my job because I get to work with high school students and awesome bands.

In marketing, I also work with the clothes, which is great because I love fashion. On a day-to-day basis I manage the marketing sample closet where we have a rainbow line of all the upcoming seasons. Stylists and people from different magazines call in and request different pieces from the line. It is my job to make sure they get whatever they request so I track down the pieces and make sure that they are sent out asap.

My favorite part of working at Hurley is just being a part of the company in general. I grew up in Huntington Beach going to the US Open every year. So, it is super cool to see how the event comes together and to be able to say that I was a part of it. Also, marketing is a great department to work in because you get to meet so many different people. It is pretty entertaining sitting in a cubicle directly across from Greg Teal’s office. Whenever I am sitting at my desk, working on a million things at once, I can hear Teal singing or yelling something funny at whoever is in his office. My bosses Kristin and Jordan are so fun to work for. We have a professional relationship, but we are definitely friends too. I know if I needed anything they would both be there in a second to help me!

KC:
I am majoring in business management at ASU so working here has been an awesome experience for me. There is always so much going on in the marketing department… never a dull moment. The entire time I have been here we have been planning and getting ready for our Sales Meetings and our Agenda party. It is now crunch time because the Sales reps arrive today so I am doing any last minute things that Laura (my boss) needs me to do, whether it’s stuff on my computer or running errands all over town.

One of the cooler things I did during my internship was traveling along the East coast with the Rip My Shred Stick crew. Rip My Shred Stick is an eleven-day tour with eight East Coast stops from Florida up to Jersey. The trip was extremely exhausting but a lot of fun. At each stop, a bunch of our team riders, like Yadin Nicol, Michael Dunphy and more, would do a surf contest with the kids in the morning. Then, in the afternoon we opened up the Phantom truck at a local retailer and held a Hurley night where everyone could customize boardshorts and hang out with our team riders.

I came back with a lot of good memories. One night in North Carolina, I was driving back from dinner with Mark Simpson in the middle of nowhere at eleven o’clock at night. I looked out the window as we drove by a Wendy’s and saw that family from 17 Kids and Counting (a show in TLC). The whole family was in their Sunday school outfits standing in a Wendy’s parking lot dancing to Christian rap that was blasting from their van. It was so hilarious that we had to pull in and watch, and Marc jumped out of the car and asked if he could join them. Watching him dance with that family of 17 was pretty funny!