Introducing the latest from the Hurley Art department: The Monthly Throw Up! And no, it's not as gross as it sounds: "throw up” is a graffiti term referring to a large painting of letters or words. These are usually painted illegally (but ours is legal), and are executed quickly - which is why featured Monthly Throw Up artists complete their paintings in just a few days. After the mural is completed, the art will be available at Salvation Irvine and Salvation Malibu for customization - but just for one month and then it's on to the next artist! This month, we're kicking things off with artist Andy Anderson from Long Beach. Press play to see what he did with our blank wall and click 'Full Story' for an interview with Andy including questions like "What is the name of your spirit animal?".
Like most good stories, this one starts with a surfboard. And like even better stories go, this one comes from Bob Hurley's shaping bay. In the late '70s, Hurley wasn't even a twinkle in Bob's eye. No, instead of boardshorts and tees, Bob's focus was on shaping boards. And while the notoriously modest man claims he was no "Dick Brewer," he still had people riding his shapes and repping his name. The original logo he put on his shapes can be seen in the photo above and in some rather epic, old school photos after the jump. And now for the first time ever, the first iteration of Hurley, this retro logo, can be worn on a shirt: get your Original tee here. And click 'Full Story" to see more of the first ever Hurley logo in action.
The first time we saw the Original Tee, we were lovestruck. And as it turns out, it's not just another cool screen print – back in the day, Bob Hurley designed this as Hurley's original logo (hence the name)... is it just us or does this look like a hair band logo? Click through to see how we transformed this guys tee into a summer dress.
Who made a splash (and really loves puns) on World Water Day? Hurley H2O and the Rob Machado Foundation, that's who! From making sure everyone who shopped on Hurley.com got a reusable water bottle, to kicking off Hydration Nation at Corona Del Mar High School. Hydration Nation is a great way to get your own high school involved: selling reusable water bottles, effectively eliminating single-use plastics at your school, simultaneously raising money for water filters that will help people around the world get access to clean water. Want to get involved, visit Hurley.com/hydrationnation for more details.
Press play to relive Carissa's Margaret River victory! During a final filled with the biggest sets seen all day at Margaret River, Carissa Moore managed to escape a beating and grab a World Tour win instead! Big surf and big power turns went hand in hand as Carissa surfed her way to the podium. Congrats to Riss on her win at the second stop on tour! And to see more from Carissa, including her favorite Hurley products, visit her store at Hurley.com/CarissaMoore. Photo: ASP/Robertson.
Our last surf demo of the year took place right out front at 56th Street in Newport Beach. The Newport Harbor High kids weren't just frothing on the fresh T. Patterson, Stacey x Hurley, and Doc Lausch boards — there were also some chest high sets rolling through, just for them. Click 'Full Story' to check out some shots from the morning. And although this was our last demo of the school year and that bums us, it also means summer must be on its way, AKA: school's (almost) out for summer! Thanks to all the coaches and teams for a fun winter of demos. Photos: DBahn & Tim Reda.
Hurley friend and artist Mitch Revs is what they talk about when they talk about gifted. Truly creative and artistic, naturally. He's young, he's hip, and good at whatever he puts his energy into. Mitch is one of the most positive, kind, generous dudes going, in Australia and out. He injects those vibes into everything he does and what manifests is brilliance. Brilliant blue men with pink laser eyes and rainbow vomit. Not sure what that means? See what we're talking about and learn more about his style in this video of Mitch destroying a wall, mural style or by checking out mitchrevs.com.
Watch as Bad Religion plays the title track off their new album "True North," live in the Hurley Studios. After they blew our minds playing live, we sat them down for a chat, so go ahead and satisfy your grown ass man fan and hear what they have to say about their upcoming tour, their favorite songs off the new album and their outlook on music and being in a band in this interview. Check out Bad Religion tour dates here.
Each year, Hurley sponsors an event called Student Television Network, at which 2,000 high school and middle school broadcast students convene for a filmmaking competition. Students were asked to make a commercial for the Hurley Phantom Warp and the Beachrider… click through to see some of the winning results.
As a brand born from water, World Water Day is the epitome of a Hurley holiday. And though it might feel like every day is World Water Day at Hurley HQ, the Hurley H2O program is capitalizing on this opportunity to educate the public about global water scarcity. Three key programs will aim to combat the consumption of single-use plastics, as well as raise awareness around water conservation and clean water initiatives. These combined efforts will help to provide access to clean water for those in need.
To kick off the day, Rob Machado will pay a visit to Corona Del Mar High School for the 4th installation of Hydration Nation: a program that empowers students to raise awareness on their own campus, eliminate plastics and bring innovative filters to countries in need of clean water. Once completed, Rob will head back to Hurley HQ with Evan Marks from The Ecology Center for a digital Q&A with fans on the Hurley Facebook page. All the while, Hurley.com will be giving away free reusable water bottles with every purchase made on World Water Day.
To learn more about World Water Day, H2O and simple ways you can make a difference, visit hulrey.com/h2o.
