Rob Machado went back to school. No, not hair school (although we think his famed mane could teach some classes of its own), Rob went back to his very own high school to kick off Hydration Nation with the help of the new SDA H2O club. The kids at San Dieguito Academy are a very proactive bunch: they started their own H2O club, got their paws on some H2O water bottles and tees, figured out how to sell them while making profit to buy more and fund the H2O program at the same time, then they got Rob Machado to show up at their school and blow all other club fair booths out of the, ahem, water. Pun very intended. In the same day they also unveiled a new drinking fountain, which was good because the other one had been around since Rob went to school. We’ll be letting you know how you can bring Hydration Nation to your school soon, so stay tuned and, most importantly, stay hydrated! Click through for more photos from our day at SDA!

Press play to see how Oaxaca, Mexico got the H2O treatment thanks to Coco Nogalaes. A lot of videos are spawned out of the Hurley H2O movement, but this one is pretty cool because it shows how easy it is to give back, and as always, how meaningful it is for those who recieve the help. Thanks Coco!

Waves For Water started in 2009 after the tsunami disaster in Indonesia. Aiming to bring clean drinking water to every single person who needs it, Jon Rose and team have distributed over 100,000 live-saving filters across the globe. It's easy to forget that one in six people do not have access to clean water - including the people in our own backyard. W4W’s first mission on American turf takes place smack dab in the middle of the United States, on the Pine Ridge Reservation, South Dakota. Learn more about the Lakota People and the work Jon, Waves For Water and H2O are doing to help our friends in the U.S. here.

Earth ambassador, Evan Marks and 240 friends of the community came to The Ecology Center for the 3rd annual Green Feast. While breaking local organic bread with each other, sustainable leaders gathered to discuss ways to save the planet. In doing so, funds were raised to put the money where their mouths where - get it? Damn, we slay us! To learn more about The Ecology Center and ways to live sustainably, visit theecologycenter.org.

Surf photographer Tom Servais recently became a Clean Water Courier by bringing water filters to those in need in Fiji. Read his call to action, see more from his trip and learn how you can help at wavesforwater.org or right here at Hurley.com/h2o.

It wasn't all fishing, cannonballing off the boat and surfing — the guys were doing some serious work down in Nicaragua. After all, there's no Nicaragua without "agua". And with that mantra in mind Jon Rose and Dane Zaun were able to provide the villages they visited with clean drinking water, while still getting to have a good time. Press play to see how good deeds and good surfing go hand in hand. Also be sure to read on for a letter from Jon Rose about the trip.

The USA Championships wrapped up this weekend, but before everyone took off back to their respective hometowns we wanted to get together for some fun. So we headed down to The Ecology Center in San Juan Capistrano to feast on food and education alike. The center's founder Evan Marks gave the rundown on what green living's all about and the boys got to explore around the grounds. Now there's some food for thought. Keep reading for more photos.

Scavenger hunts, staying hydrated, good music and getting weird on Rob Machado's boards. It was yet another successful year for the Switchfoot Bro-Am. The weather exceeded iPhone forecasts with temperatures in the high 70s, a perfect little swell showed up, the Hurley H2O booth was working hard to keep the crowd hydrated and thousands of people enjoyed live music from San Diego favorite, Switchfoot. In the end, Team Dragon (Sean Marceron, Ted Navarro, Taylor Clark and Andrew Jacobson, headed up by coach Sean Taylor) had the best switch stance performance, taking home first place. A close second was the Hurley A team: Rob Machado, Josh Benjoya, Dane Zaun and Ethan Carlston. Thank you to Moonlight Beach and to the people of Encinitas for being such a great crowd — we can't wait for next year! To see the pledges from the H2O station, head to our Facebook. 

Last weekend Rob Machado was interviewed as a part of a special focus in the LA Times highlighting our responsibility to conserve water and protect our oceans. Rob discusses some of the great projects he has done with Hurley H2O around the globe and our plans for the future. Check out the interview to learn easy ways you can make a big difference straight from Rob.

Some friends of Hurley and Waves for Water just finished up a succesful clean water courier mission down south in Nicaragua. They went armed with water filters and met up with NSR and Surfari Charters to help bring clean drinking water to local communities. By the end of the day, the team had supplied enough filters for 18 wells in different communities located off the beaten path outside the Astillero fishing village. Heather McMandon from NSR explains, "We spent a lot of time educating the locals on the importance of clean water and we demonstrated how to use and maintain the filters. The locals were really interested, stoked and so appreciative." Hurley H2O would like to give a big thanks to everyone involved in the mission! Check the photos from the day's events below.